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Pro forma development.
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For clients contemplating acquisitions, changes in processes, new marketing campaigns, or any other capital expenditure; GTS Strategy can develop spreadsheet models that the client can perform extensive "what-if?" scenarios by changing assumptions to make them as conservative or aggressive as they wish.
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Database marketing process development.
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For clients that market to their customers via promo banners and other messaging on their web site (and don’t necessarily have prior direct marketing expertise); GTS Strategy will develop offers, perform pro formas, conduct tests, and recommend targeted offers. We can also establish success metrics so the client can perform processes on their own, and develop reports to analyze results on an ongoing basis. |
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Database analysis.
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GTS Strategy performs customer segmentation, lifetime value, and other types of analyses to aide client in their customer acquisition and retention. |
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Report development and generation.
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GTS Strategy can develop action-oriented, ROI-focused reports to run on an ongoing basis for web traffic, marketing campaigns (on-line or off), or any processes such as manufacturing or customer service. |
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Budgeting and forecasting.
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GTS Strategy develops budgets and uses statistical analysis to forecast sales or other things such as incoming customer service inquiries. |
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Brainstorm sessions. |
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Take advantage of GTS Strategy’s abilitiy to extract ideas from your company’s braintrust; we can mediate and lead sessions to brainstorm ideas to solve problems or exploit opportunities, even develop a strategic marketing plan. |
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Website copy.
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Specializing in business-to-business marketing sites. |